{"id":34081,"date":"2024-01-28T14:50:55","date_gmt":"2024-01-28T17:50:55","guid":{"rendered":"https:\/\/hml2.stract.to\/blog\/nao-categorizado\/how-to-calculate-the-available-balance-of-your-facebook-ads-account\/"},"modified":"2024-01-28T14:50:55","modified_gmt":"2024-01-28T17:50:55","slug":"how-to-calculate-the-available-balance-of-your-facebook-ads-account","status":"publish","type":"post","link":"https:\/\/www.hml2.stract.to\/en\/blog\/connectors-and-apis\/how-to-calculate-the-available-balance-of-your-facebook-ads-account\/","title":{"rendered":"How to Calculate the Available Balance of Your Facebook Ads Account"},"content":{"rendered":"<p>Effectively managing your ad budget is crucial. For users of Facebook Ads accounts, understanding the data available through the API can make a significant difference. Let&#8217;s uncover how to monitor the available balance in your Facebook Ads account, detailing some important fields available in the API:  <\/p>\n<ul>\n<li><strong>Spend Cap (Account Level):<\/strong> This is the spending limit set by the user for the ad account. It represents the total amount assigned to the account, regardless of date segmentations or other dimensions. <\/li>\n<li><strong>Balance (Account Level):<\/strong> Represents the balance of the account. For accounts with prepaid payment methods, this amount may vary. <\/li>\n<li><strong>Amount Spent (Account Level):<\/strong> Indicates the amount already used in the account. In accounts with defined spending limits, it reflects the accumulated expenditure since the last reset. <\/li>\n<\/ul>\n<p><strong><a href=\"https:\/\/hml2.stract.to\/suporte\/lista-de-campos-do-facebook-ads\/\">Check out the list of Fields in Facebook Ads.<\/a><\/strong><\/p>\n<p>&nbsp;<\/p>\n<h3>How to Calculate the Available Balance for Accounts Paid with Prepaid Invoice\/Payment Slip<\/h3>\n<p>Now, here\u2019s a valuable insight for Stract users: for Facebook Ads accounts paid via prepaid, a <strong>specific formula<\/strong> must be applied to calculate the available balance:<\/p>\n<p>Available Balance = Spend Cap (Account Level) &#8211; Amount Spent (Account Level) <\/p>\n<p>&nbsp;<\/p>\n<p><code style=\"padding: 20px; margin: 40px 0; background-color: #f0f0f1;\">Saldo Dispon\u00edvel = Spend Cap (Account Level) - Amount Spent (Account Level)<\/code><\/p>\n<p>&nbsp;<\/p>\n<p>When using this formula, a few checks are essential:<\/p>\n<ol>\n<li><strong>Spending Limit Check<\/strong>: Ensure that all accounts have a Spending Limit defined; for boleto accounts, the Spend Cap will be the amount of the boleto paid.<\/li>\n<li><strong>Payment Type Differentiation<\/strong>: For accounts that are not prepaid and have an established spending limit, the value of &#8216;Amount Spent&#8217; will show the total spent since the last limit reset, which may differ from the actual balance in prepaid accounts.<\/li>\n<li><strong>Use of the &#8216;Balance&#8217; Field<\/strong>: For accounts with credit cards or credit lines, the &#8216;Balance&#8217; field should reflect the current balance. However, for prepaid accounts, the &#8216;Balance&#8217; value may not correspond to the actual balance, making the formula between &#8216;Amount Spent&#8217; and &#8216;Spend Cap&#8217; necessary. <\/li>\n<\/ol>\n<p>Understanding these details and applying the correct approach for each type of account can be a great ally in effectively managing your Facebook ads. Stract simplifies this process, allowing you to focus on what truly matters: optimizing your campaigns and maximizing results. <\/p>\n<p>&nbsp;<\/p>\n<p>If any questions arise, or if you need assistance during this process, please <strong><a href=\"https:\/\/api.whatsapp.com\/send?phone=+554191752213&amp;text=Ol%C3%A1,%20gostaria%20de%20ajuda\">contact our support team<\/a><\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Effectively managing your ad budget is crucial. For users of Facebook Ads accounts, understanding the data available through the API can make a significant difference. Let&#8217;s uncover how to monitor the available balance in your Facebook Ads account, detailing some important fields available in the API: Spend Cap (Account Level): This is the spending limit [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":30423,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[87],"tags":[],"class_list":["post-34081","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-connectors-and-apis"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Calculate the Available Balance of Your Facebook Ads Account - Stract<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Calculate the Available Balance of Your Facebook Ads Account - Stract\" \/>\n<meta property=\"og:description\" content=\"Effectively managing your ad budget is crucial. 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